This course is intended for SHS Graduates who will want to start a career in marketing or gain the basic skills in marketing in their various endeavours.
2.1 To help school leavers gain first-hand information and hands-on experience in marketing.
2.2 To enable participants acquire knowledge in the following modules:
· Public Relations.
· Selling & Sales Management.
2.3 To enable students gain basic marketing skills for a career path in Marketing, Salesmanship, Advertising or Public Relations
3. TARGET GROUP
This is for SHS graduates intending to start careers in marketing to prepare and propel them onto the job market.
Prospective candidates must have three (3) SSSCE/WASSCE passes in core subjects including English and Mathematics plus two (2) elective subjects.
Previous marketing knowledge is not necessary.
A condition of group discussion, syndicate exercises and presentation, role play as well as presentations and formal lectures.
5. INTERNAL FEES – CIMG
REGISTRATION AND APPLICATION FEE GH¢ 100.00
Tuition fee GH¢ 1,200.00
External fees – LCCI:……………………………………………………GBP £ 200
1. DURATION: 4 MONTHS
February 16, 2014 to May 28 2015
2. Time: 9.00am – 12.00pm/5.30-7.30pm Mondays – Thursdays
NB: Final exams (external UK) will take place from first week of June.
All course materials are provided after registration.